Aesthetic clinic · Hair studio · Clinical services
SKIN CARE
ESSENTIALS
One content system connecting clinical expertise, hair artistry, community campaigns and high-impact collaboration.
The opportunity
ONE BRAND. THREE DISTINCT EXPERIENCES.
Skin Care Essentials brings aesthetics, clinical services and a professional hair studio together under one roof. The challenge was to make that breadth feel coherent rather than fragmented.
We developed a white, light-led visual system and flexible content calendar that could move naturally between treatments, team expertise, hair transformations, service education and event-led storytelling.
- Monthly strategy, scheduling and account management
- Clinic, treatment, team and hair photography
- Short-form video and campaign production
- Event coverage and collaboration creative direction
Content range
CLINIC PRECISION. HUMAN ENERGY.
Clinical treatments are documented cleanly and credibly; hair content brings movement and personality. Together, they show the full experience of the brand.
The result
CONSISTENCY THAT CREATED BREAKTHROUGH MOMENTS.
Across thirteen months, 114 published posts generated more than 291,500 views. A fashion collaboration reel reached 49,820 accounts and became the account's highest-performing post.
| Content | Views | Reach | Interactions |
|---|---|---|---|
| Jared Forster Collection | 97,158 | 49,820 | 1,081 |
| Potenza RF Microneedling | 11,031 | 5,729 | 59 |
| NHS Staff Hair Offer | 10,717 | 6,535 | 35 |
| SCE Services Overview | 8,095 | 4,924 | 34 |
Figures supplied from Meta Business Suite and account exports. Total-view period: May 2025–June 2026. Reach-growth figure compares the first six months with the preceding platform period. Individual periods are labelled to avoid false like-for-like comparison.
Next case study
Epiere Skin →